African transport remains highly fragmented. Identifying professional 3PLs (third party logistics providers) can be time consuming and frustrating, with many operators lacking a national footprint. Often viable regional SME (small and medium-sized enterprise) operators go undetected, as they lack the networks and marketing (e.g. websites, advertising) to connect with clients. Working with agents and other intermediaries can be costly and supply chain visibility (e.g. online tracking) is mostly limited to the big operators.
Bifasor an online logistics matchmaking network, is trying to address this problem. The Paris Pionnieres incubated startup, plans to connect transport and logistics professionals, including shippers, carriers, freight forwarders, and other logistics service providers, with one another. The company provides an online logistics management system, with visible metrics and tracking; that is easily accessible from a mobile phone.
Bifasor is scheduled to launch in Ouagadougou, Burkina Faso in July, according to Disrupt Africa. The platform will launch with a freemium service, with increased functionality for paid subscribers. The startup also has a beta test in the pipeline for Ghana and Côte d’Ivoire, prior to a a full commercial launch in October 2016.